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Personalization vs. Privacy: Navigating the Data Dilemma in 2025

In 2025, social media finds itself at a crossroad. On one hand, users desire hyper-personalized experiences, from tailored content to relevant product recommendations. On the other hand, concerns over data security, privacy breaches, and algorithmic manipulation are more pronounced than ever. This tension, often called the “privacy paradox,” presents a challenge for businesses, especially in […]

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